Your Privacy Matters at 7ezb

1.1 7ezb is an internationally licensed online betting and casino platform serving players across Bangladesh and South Asia. Our platform offers cricket sportsbook, live casino games, slots, card games, and other interactive entertainment services, all accessible via the domain 7ezb.io.

1.2 We understand that when you use our platform, you are entrusting us with personal information. We take that responsibility seriously. This Privacy Policy sets out in plain, transparent terms exactly what data we collect, why we collect it, how long we keep it, who may see it, and what control you have over it.

1.3 This Policy applies to all users of the 7ezb platform regardless of the device or method of access used — whether you access 7ezb via a desktop browser, a mobile browser, or any other means. It applies from the moment you first visit the site, whether or not you complete registration.

1.4 This Privacy Policy should be read alongside our Terms & Conditions and our Responsible Gaming Policy, all of which form part of your agreement with 7ezb.

2.1 For the purposes of data protection, the data controller responsible for the personal information you provide to the 7ezb platform is 7ezb, operating under its international gaming licence. Queries about data processing, data access requests, and data deletion requests should be directed to our Data Protection contact at [email protected].

2.2 7ezb's primary support language is English. All data-related communications, responses to subject access requests, and privacy notices will be provided in English.

2.3 7ezb serves players primarily located in Bangladesh and across South Asia. Where applicable, we comply with the data protection provisions of relevant international standards and the licensing requirements of our gaming jurisdiction. We are committed to processing your data fairly, lawfully, and transparently at all times.

3.1 We collect personal data from you in three principal ways: data you provide directly to us, data we collect automatically when you use the platform, and data we receive from third parties such as payment processors and identity verification providers.

3.2 Data You Provide Directly:

• Registration data: full name, date of birth, email address, mobile phone number, and country of residence submitted when you create an account.
• Identity verification (KYC) data: scanned copies or photographs of your government-issued National ID card or passport, proof of address documents, and selfie verification images where required.
• Payment data: mobile money account numbers (bKash, Nagad, Rocket, Upay), bank account details (Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, Sonali Bank), and transaction references. Full payment credentials are handled by our payment partners and are not stored unencrypted on 7ezb servers.
• Support communications: the content of messages, emails, and live chat transcripts exchanged between you and our support team.
• Responsible gaming data: any deposit limits, session limits, self-exclusion requests, or cooling-off periods you set through your account dashboard or via support.

3.3 Data Collected Automatically:

• Technical data: your IP address, browser type and version, operating system, device type, device identifiers, screen resolution, and language settings.
• Usage data: pages visited, time spent on each page, navigation paths, game sessions started, bets placed, search queries entered, and feature interactions.
• Session data: login timestamps, session duration, and logout events.
• Cookie and tracking data: see Section 8 for full details of the cookies and similar technologies deployed on the platform.

3.4 Data Received from Third Parties:

• Payment verification: confirmation of payment method ownership and transaction status from mobile money operators and banking partners.
• Identity verification: results of automated document verification checks where we use a third-party KYC provider to validate identity documents submitted during account opening.
• Fraud prevention: risk signals and device fingerprinting data from fraud detection service providers where used to protect the platform from abuse.

4.1 7ezb uses your personal data only for specific, legitimate purposes. The table below maps each principal use of your data to its purpose and corresponding legal basis (see Section 5 for a full explanation of legal bases).

• Account management: creating, maintaining, and administering your 7ezb account; authenticating your identity at login; managing your account settings and preferences.
• Transaction processing: processing deposits via bKash, Nagad, Rocket, Upay, and bank channels; processing withdrawal requests to your verified payment method; currency conversion between BDT and INR where applicable.
• Identity verification (KYC): verifying that you are who you say you are and that you meet the platform's eligibility requirements, including age verification (21+ only) and residency checks.
• Fraud prevention and security: detecting, investigating, and preventing fraudulent activity, money laundering, bonus abuse, multi-accounting, and other prohibited conduct as defined in the Terms & Conditions.
• Legal and regulatory compliance: fulfilling record-keeping, anti-money laundering (AML), and responsible gaming obligations imposed by applicable laws and our licensing conditions.
• Service improvement: analysing usage patterns to improve platform performance, fix technical issues, optimise game load times, and enhance the overall user experience.
• Customer support: responding to your support queries, resolving disputes, and maintaining records of support interactions.
• Responsible gaming: monitoring gambling patterns to identify potential signs of problem gambling and, where appropriate, intervening with account limits, cooling-off offers, or self-exclusion suggestions in accordance with our Responsible Gaming Policy.
• Marketing communications: sending you promotional emails, SMS notifications, and in-platform messages about bonuses, new games, and special offers — only where you have given explicit consent to receive marketing communications and only until you withdraw that consent.

4.2 7ezb does not use your personal data to make fully automated decisions (including profiling) that produce significant legal effects on you without human review. Where automated systems flag an account for investigation (e.g., fraud detection), a human member of our team reviews the case before any action is taken.

5.1 Every instance of personal data processing by 7ezb is grounded in one of the following legal bases:

• Contractual necessity: Processing that is necessary to perform the contract between you and 7ezb — i.e., to provide you with the betting and casino services you have signed up for. This covers account creation, transaction processing, and KYC verification.
• Legal obligation: Processing that is required to comply with applicable laws, including anti-money laundering regulations, responsible gaming mandates, and our licensing conditions. This covers identity verification records, transaction logs, and responsible gaming monitoring.
• Legitimate interests: Processing for purposes that represent legitimate business interests of 7ezb and that do not override your fundamental rights and freedoms. This covers fraud prevention, security monitoring, platform analytics, and service improvement.
• Consent: Processing for purposes where you have given freely, specific, informed, and unambiguous consent. This covers marketing communications. You may withdraw consent at any time by contacting [email protected] or using the opt-out mechanism in any marketing communication. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.

6.1 7ezb does not sell, rent, lease, or otherwise transfer your personal data to third parties for their own commercial purposes. Data is shared only in the limited circumstances described below, and only with parties who are contractually bound to protect it to an equivalent standard.

6.2 Payment processors and banking partners: We share financial data (transaction amounts, payment method references, account identifiers) with bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, and Sonali Bank solely for the purpose of processing your deposits and withdrawals. These partners process your data as independent controllers subject to their own privacy policies and applicable financial regulations.

6.3 Identity verification providers: Where we use a third-party KYC platform to verify your identity documents, the data necessary for that check (document images, biometric data where applicable) is shared with that provider under a data processing agreement. The provider is prohibited from using your data for any purpose other than performing the verification service for 7ezb.

6.4 Game providers: Game studios including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi may receive anonymised or pseudonymised session data (e.g., session IDs, bet values) necessary to render and operate the games. These providers do not receive your name, contact details, or payment data.

6.5 IT and infrastructure providers: Cloud hosting, server management, database administration, and cybersecurity vendors who provide the underlying infrastructure on which the 7ezb platform operates. These providers act as data processors under contract with 7ezb and process data only on our instructions.

6.6 Legal and regulatory authorities: We may disclose personal data to law enforcement agencies, regulatory bodies, courts, or other government authorities where required by applicable law, court order, or lawful regulatory demand. We will notify you of any such disclosure unless legally prohibited from doing so.

6.7 Business transfers: In the event of a merger, acquisition, restructuring, or sale of 7ezb's business or assets, personal data held by 7ezb may be transferred as part of that transaction. We will notify affected users of any such transfer prior to its completion and will ensure that the receiving entity agrees to honour this Privacy Policy.

7.1 7ezb retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law and our licensing obligations. The following retention periods apply:

• Active account data (identity, contact, financial records): retained for the full duration of your account's active status plus a minimum of five (5) years after account closure, in accordance with anti-money laundering record-keeping requirements.
• KYC documents (ID copies, proof of address): retained for a minimum of five (5) years after the date of submission or the date of account closure, whichever is later.
• Transaction records (deposits, withdrawals, bet history): retained for a minimum of five (5) years after the date of each transaction.
• Support communications (chat transcripts, email records): retained for three (3) years from the date of the interaction.
• Technical and usage logs (IP addresses, session logs): retained for up to twelve (12) months, after which they are anonymised or deleted.
• Marketing consent records: retained for the duration of the consent plus two (2) years after withdrawal of consent, as evidence of the consent having been obtained.
• Self-exclusion and responsible gaming records: retained for a minimum of five (5) years after the end of the exclusion period to prevent re-registration in breach of the exclusion.

7.2 At the end of the applicable retention period, personal data is securely deleted or anonymised in a manner that makes re-identification impossible. Where technical constraints prevent immediate deletion, data will be isolated from active processing systems until deletion can be completed.

8.1 7ezb uses cookies and similar technologies (including local storage, session storage, and pixel tags) on its platform. Cookies are small text files placed on your device that allow the platform to recognise you, maintain your session, and remember your preferences. They do not contain malicious code and cannot access other files on your device.

8.2 The following categories of cookies are used on the 7ezb platform:

8.3 7ezb does not use third-party advertising cookies or behavioural tracking cookies that target you with advertisements across other websites. All cookies deployed on the 7ezb platform serve operational, analytical, or security purposes exclusively.

8.4 You can manage your cookie preferences through your browser settings. Most browsers allow you to refuse new cookies, delete existing cookies, and be notified when new cookies are set. Please note that disabling essential cookies will prevent the platform from functioning correctly. Browser-level cookie controls vary by browser; consult your browser's help documentation for guidance.

9.1 As a data subject, you have a number of rights in relation to the personal data we hold about you. These rights are described below. To exercise any of these rights, please contact us at [email protected] with the subject line "Data Rights Request — [Your Account Username]". We will respond within 30 days of receiving a valid request.

9.2 We will not charge a fee to respond to data rights requests unless a request is manifestly unfounded or excessive, in which case a reasonable administrative fee may apply. We reserve the right to request proof of identity before processing a data rights request to prevent unauthorised access to another person's data.

10.1 7ezb implements comprehensive technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, disclosure, alteration, or destruction. Key security controls include:

• SSL/TLS 256-bit encryption on all data transmitted between your device and 7ezb servers;
• AES-256 encryption at rest for sensitive data including KYC documents and payment details;
• Role-based access controls ensuring that only authorised personnel can access personal data, and only to the extent required for their specific role;
• Multi-factor authentication for all internal staff access to systems holding personal data;
• Regular penetration testing and vulnerability assessments conducted by independent cybersecurity specialists;
• Intrusion detection and prevention systems (IDPS) monitoring platform infrastructure 24/7;
• Audit logging of all access to personal data by internal staff, with logs reviewed regularly;
• Data minimisation ensuring that production systems hold only the minimum data necessary for their function.

10.2 No method of electronic transmission or storage is completely secure. While 7ezb maintains robust security measures, we cannot guarantee absolute security against all threats. In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, 7ezb will notify affected users without undue delay and in accordance with applicable legal requirements.

10.3 You also play a role in keeping your account secure. You are responsible for maintaining the confidentiality of your login credentials and for notifying [email protected] immediately if you suspect any unauthorised access to your account.

11.1 The 7ezb platform is strictly intended for individuals aged 21 years and above. We do not knowingly collect personal data from any person under the age of 21. Registration by any individual under 21 is expressly prohibited under our Terms & Conditions.

11.2 If we become aware that we have collected personal data from an individual under the age of 21, we will immediately suspend the associated account, delete the personal data collected, and — where applicable — return any funds deposited via the verified payment method on file.

11.3 If you believe that a person under 21 has registered on the 7ezb platform, please notify us immediately at [email protected]. We take underage gambling prevention extremely seriously and will act on all such reports without delay.

12.1 7ezb operates globally and may transfer your personal data to servers, service providers, or processors located outside of Bangladesh. Where such international transfers occur, 7ezb ensures that appropriate safeguards are in place to protect your data to an equivalent standard as that described in this Policy.

12.2 Safeguards used for international transfers include contractual clauses binding the recipient to equivalent data protection standards, and — where applicable — transfers to countries recognised as providing an adequate level of data protection by relevant authorities.

12.3 By using the 7ezb platform, you acknowledge and consent to the transfer of your personal data to jurisdictions outside of Bangladesh, including to countries whose data protection laws may differ from those applicable in your home jurisdiction. Such transfers will always be subject to the protections described in this Policy and in applicable data transfer agreements.

13.1 The 7ezb platform may contain references to or integrations with third-party game providers (Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, Ezugi, and others). When you access games provided by these studios, you may be interacting with software operated by those studios within the 7ezb interface.

13.2 Game provider studios operate under their own privacy policies. 7ezb is not responsible for the data practices of third-party game studios operating within the platform. We recommend reviewing the privacy policy of any third-party provider whose games you play.

13.3 The 7ezb platform does not contain links to third-party websites outside of the platform. No outbound links to external sites, advertisers, affiliates, or social media platforms are present on the platform interface.

14.1 7ezb reviews and updates this Privacy Policy periodically to reflect changes in our data practices, platform services, or applicable legal requirements. The effective date at the top of this document indicates when the Policy was last revised.

14.2 For material changes that significantly affect how we process your personal data or that alter your rights, 7ezb will notify registered users by email to the address associated with their account and by displaying a prominent notice on the platform prior to the change taking effect.

14.3 For minor updates that do not materially affect your rights or our data processing practices, 7ezb will update this page without issuing individual notifications. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your data.

14.4 Your continued use of the 7ezb platform after any updated Privacy Policy has been published constitutes your acceptance of the revised terms. If you do not agree with any changes to this Policy, you must stop using the platform and may request account closure by contacting [email protected].

15.1 If you have any questions, concerns, or complaints regarding this Privacy Policy or the way 7ezb processes your personal data, please contact our Data Protection team using the details below. We aim to respond to all privacy-related enquiries within five (5) business days.

15.2 If you are not satisfied with our response to your privacy enquiry, you have the right to escalate your complaint to the relevant data protection authority or regulatory body in your jurisdiction.

15.3 For urgent account security concerns — such as suspected unauthorised access, identity theft, or a suspected data breach affecting your account — please contact [email protected] immediately and mark your message as urgent. Our security team monitors the support inbox around the clock and will prioritise urgent security reports.